Overall WINNER - CMI Management Book of the Year 2014 WINNER - Innovation & Entrpreneurship Category at the CMI Awards 2014 Create a great customer experience whoever you are. Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers' experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business,... Celý popis
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Ten Principles Behind Great Customer Experiences - The Ten Principles Behind Great Customer Experiences (Watkinson Matt)(Paperback / softback)
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Ten Principles Behind Great Customer Experiences, The
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Ten Principles Behind Great Customer Experiences, The
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Ten Principles Behind Great Customer Experiences, The
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Popis
Overall WINNER - CMI Management Book of the Year 2014 WINNER - Innovation & Entrpreneurship Category at the CMI Awards 2014 Create a great customer experience whoever you are. Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers' experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn't need to be complicated or cost a fortune.
Parametry
Rok vydání | 2012 |
Autor | Watkinson Matthew |
Počet stran | 240 |
Výrobce | PEARSON Education Limited |
Vazba | Brožovaná |
Jazyk | anglické |
Váha | 362 gramů |
ISBN | 0273775081 |